Rolling Stone founder, Jan Wenner, might be going in a totally new direction to replace ousted publisher, Steve DeLuca. An unattributed, unquoted, unauthorized outsider says that Wenner might be looking at the two relatively unknown publishers of AdWeek and AdAge magazines to fill the opening. Seems that they have two things he's looking for.
First, they both have detailed knowledge of and contacts in the ad industry which he hopes can be used to quickly, as in ASAP, turn the tide on 2005's flat ad sales. Second, coming from trade magazines, they'll require a significantly lower pay package than their better known and better paid mass media publisher brethren. Something the famously tightfisted Wenner would like to have as a job requirement. We tried to reach VNU and Crains, parent companies of AdWeek and Adage respectively, for comments but the V's had been ripped out of our phone book for some reason and Chicago based Crain's isn't a local call.
Here's the story on DeLuca's departure in Crain's NYB.com
Another story on same subject in the NYPost. More tawdry of course which we believe means better journalism.
Crain's attributes his exit to "the completion of his contract" while the NY Post blames it on a dispute over a big party. That's why we love the Post. They always dig a little bit deeper to get the important facts to their readers.
more to come...